JomJual vs Shopee
An honest comparison for Malaysian sellers — including where Shopee is the better fit.
Choose JomJual if
Choose JomJual if you want to own your customers, your data, and your margin — a branded store where buyers come back to you, not to the marketplace.
Choose Shopee if
Choose Shopee if you mainly want its built-in discovery traffic and buyer trust, and you're fine not owning the customer relationship.
| Feature | JomJual | Shopee |
|---|---|---|
| Own branded storefront | Yes | No |
| Own the customer data | Yes | No |
| Built-in marketplace traffic | No | Yes |
| Re-market to past buyers directly | Yes | No |
| Fees on a sale | Flat 2% | Commission + per-order fees |
| Listed next to copycats | No | Yes |
| Own domain | Yes | No |
In short
Shopee gives you a massive built-in audience — but you are renting it. Your listing sits next to copycats, the customer belongs to Shopee, and commission plus per-order and programme fees keep climbing. JomJual is your own branded store: you own the customer, the data, and the domain, at a flat 2%. For most sellers the smart play is not “or” — it is both: Shopee for discovery, your own store to keep the margin and the relationship.
What would you pay?
Drag to your monthly sales and compare the platform cost.
JomJual
RM 100/mo
flat 2%, no monthly fee
Shopee
RM 300/mo
est. 6%
About RM 200/month (RM 2,400/year) you’d keep with JomJual at this volume.
Estimate of Shopee’s effective take (commission + transaction fee). Free-shipping-programme, ad, and voucher costs vary by category and campaign and are not included. Gateway fees may apply to both. Estimate only — your actual costs vary.
Who owns the customer?
JomJual
You do. You get the order, the contact, and can bring buyers back with vouchers and WhatsApp. They are your customer, not a platform’s.
Shopee
Shopee owns the customer relationship and the data. You generally cannot take buyers off-platform or freely re-market to them.
What do you actually pay?
JomJual
A flat 2% on a successful order. No monthly fee, and the payment gateway is included.
Shopee
Marketplace commission plus a per-order transaction fee, often topped up by free-shipping-programme and ad or voucher costs — the effective rate runs higher and changes over time.
Where do customers come from?
JomJual
You drive the traffic — from social, WhatsApp, ads, and repeat buyers. A store does not bring its own crowd; that is the honest trade-off for owning the relationship.
Shopee
This is Shopee’s biggest advantage: a huge base of built-in monthly shoppers and established buyer trust. The discovery is real and valuable.
Can I use both?
JomJual
Yes — and most growing sellers should. Use Shopee for reach, and your own JomJual store to keep margin, branding, and repeat customers.
Shopee
Shopee does not stop you having your own store. Running both is common and, for many sellers, the right move.
Choose Shopee if…
- You rely on marketplace discovery and do not want to drive your own traffic yet.
- Buyer trust in a known marketplace matters more to you than margin right now.
- You want Shopee’s built-in logistics and campaign machinery.
Choose JomJual if…
- You want to own your customers and re-market to them directly.
- You are tired of competing on price next to copycat listings.
- You want a flat, predictable 2% instead of a rising fee stack.
- You want your own branded domain and store, for free.
How to switch to JomJual
Keep Shopee for discovery and add a JomJual store to own the customer — most growing sellers run both.
- 1Sign up free and create your branded store (your own subdomain or domain).
- 2Re-list your best products with photos, variants, and prices.
- 3Turn on FPX, e-wallets, DuitNow QR, and EasyParcel shipping.
- 4Add your store link to your packaging inserts, WhatsApp, and social bios.
- 5Invite repeat Shopee buyers to order direct next time — now they are your customer, with full history.
JomJual is a new, founder-led Malaysian platform. We’re early — so instead of inflated numbers, here’s what’s real: a genuinely free-to-start store, native Malaysian payments and EasyParcel shipping built in, and a small team that replies fast at hello@jomjual.my. Be one of our first stores and lock in free.
See it for yourself
Free to start, no credit card, no monthly fees. You only pay a flat 2% when you make a sale.
Questions & answers
Should I leave Shopee for JomJual?
Not necessarily. Many sellers keep Shopee for discovery and add a JomJual store to own the customer relationship and protect their margin. You can run both.
How much cheaper is JomJual than Shopee?
JomJual charges a flat 2% on a successful order with no monthly fee. Shopee’s effective cost is commission plus per-order, programme, and ad fees combined, which is typically higher — but the bigger difference is that on JomJual you own the customer.
Will customers trust my own store like they trust Shopee?
Your JomJual store gives you a professional branded storefront with secure FPX and e-wallet checkout plus reviews. Many buyers order direct happily — especially repeat customers you bring back yourself.
Can I move my Shopee customers to my own store?
You can invite buyers to your store link via your packaging, WhatsApp, and social — and once they order on JomJual, they are your customer with full order history.